get to know
Julie Brancanto
Vice President of Operations
Started at Socratic in Note enough fingers to count
I help ensure projects run smoothly from beginning to end by providing guidance and support and coordinating internal teams and external resources. In addition, I serve as the point person for a number of clients spanning financial services, branding, and consumer products.
What is the best advice you've been given?
DON’T SWEAT THE SMALL STUFF.
What song or artist have you most recently listen to?
JESSE Y JOY ¡CORRE!
If you could be anywhere other than right here, where would you be?
ON A SAILBOAT SOMEWHERE IN THE CARIBBEAN.
When not working, what are you happiest doing?
READING, COOKING, PRACTICING YOGA, TRAVELING, AND SPENDING TIME WITH MY FAMILY.
When working with clients, what is something that seems to surprise them when conducting research?
BECAUSE WE ARE OFTEN IN THE BUSINESS OF TRYING TO VALIDATE AN IDEA OR CONCEPT FOR CLIENTS, WE DON’T HAVE MANY OCCASIONS TO SURPRISE THEM. THE BEST REWARD AS A RESEARCHER IS TO BE ABLE TO SHARE SOMETHING NEW AND UNEXPECTED BASED ON THE RESEARCH.
What is the most inspiring part of you job?
MY COLLEAGUES – ALL THE BRIGHT PEOPLE I INTERACT WITH EVERY DAY.
What purchase, $100 or less, have you made in the past year that has positively impacted your life?
A GLORIFIED ZIPLOC FOR MY KINDLE THAT HANGS FROM MY NECK AND ALLOWS ME TO READ WHILE ON A FLOATIE IN THE POOL.
Flashback to when you were 10 years old. What did you want to be when you grow up?
A VETERINARIAN.
What would you order if we went to happy hour?
THE MOST BITTER IPA ON THE MENU (DRAFT PLEASE, NO BOTTLES).
How would you end the sentence, "On Sunday mornings, you can usually find me..." ?
UP EARLY READING THE PAPER OR A BOOK & SAVORING MY MORNING COFFEE BEFORE HEADING TO THE FARMER’S MARKET.
