Used Primarily For: Knowledge Management, Searchable Research Archive
Characteristics: Real-time Access to Historical Corporate Knowledge
Output: Within a given year Socratic might conduct hundreds of custom research projects for its clients. Often, teams in some parts of an organization are not aware of the research generated by other product teams, or of the research corporate groups are conducting.
In order to reduce duplicated effort and cost, Socratic has designed the context-sensitive reSearch Engine for the management of an organization’s knowledge-based intellectual properties.
What makes this product powerful is the ability to store the results of all data from quantitative research projects, regardless of data collection mode or vendor, within a single standard database. This database is searchable by key words and phrases across all research conducted by the entire enterprise, including question text, response options and even analytical methods.
Contact one of our Research Consultants to learn how we can help you achieve your marketing goals.