The GreenBook Research Industry Trends (GRIT) Report reports that data quality is, by far, the most important consideration for research buyers over several years running. Socratic is a leader in applying research expertise and technology checks to ensure the highest data quality. The following occur on every Socratic project.
We constantly monitor and control sample sources using Socratic’s Panel Fraud Index™. Socratic’s Fraud Risk Score™ performs device fingerprinting tracking on every survey respondent entering our survey platform using over 300 data points about the participant’s device. It also evaluates IP reputation using real-time lookups.
Socratic employs CAPTCHA as another technology check as well as several survey design checks. Learn more about the steps Socratic takes to ensure data quality.