End Of Year Spending and Civic Concerns
Latest Infographic Looks At Consumer Activities Related To Our Inflationary World And the Shrinkflation Of Goods And Services As the holiday season begins, the economic headwinds are impacting consumers and businesses alike. Decisions on spending and budgets are greater due to inflation. At the same…
How To Address Inflation: Decrease Quantity Or Increase Price?
Using Marketing Research To Understand The Customer Impacts To Decreasing Quantity Or Increasing Prices With rising inflation levels, brands are forced to make decisions to help maintain profit margins while limiting expenses. The cost of doing business paired with growing interest rates negatively impacts both…
Keeping Customers During Shrinkflation
Products are shrinking but prices are not Inflation is now part of consumer lives – at least for the near term. Prices of food, gas and many consumer staple retail items are creeping upward to levels not seen since the early 1980s. As a result,…